My Thoughts on LFW

As the seasons go on, I feel less and less excited about fashion week. I think that in such a saturated blogosphere it's really hard to stand out and in my opinion, LFW doesn't quite cater for all bloggers, focusing mostly on the well-established bloggers as opposed to the rest.

I'll start with my fashion week story; my first ever season at LFW was 2 years ago, I had no idea how to get tickets for shows nor was I aware of what went on at fashion week but I knew I wanted to experience it and take it all in for myself. My first ever season was at Somerset House which was the most perfect location and although I only experienced the fashion week buzz at Somerset House for a year, I truly miss it. Then came my favourite ever season which was also the first at Bewer Street Carpark and although I didn't like the location, I had a really good season. In all honesty, I think it was just down to preparation - I felt so prepared that season, I had planned my outfits well in advance and I knew exactly what I wanted to style. I spent so long planning my outfits beforehand, standing in front of the mirror, trying on different options whilst texting the girls to make sure they all agreed with my final picks. I'd go as far as to say that was my peak in terms of LFW experiences to date, the season after that wasn't nearly as good and it's sort of stayed at that mediocre level ever since.

At first, the sheer excitement of being accepted to see a show felt like a huge achievement and I was filled to the brim with excitement, I simply couldn't wait to be a part of it all. As the seasons go on, I feel less and less excited about fashion week, it's just not as fun for me as it once was. Fashion week is a prime time to fall into the pit of comparison. I think it's inevitable that as bloggers we compare ourselves to other bloggers. For me, fashion week really brings this to the core, I see what other bloggers have been invited to and question why I wasn't invited, I wonder why I'm not good enough to do the same things that some of my other blogging pals are doing.

Nonetheless, that isn't to say there aren't positives about London Fashion Week. This season was probably one of my best so far in terms of work prospects, I collaborated with a couple of my favourite brands this season which was so much fun and the blogger lounges are always incredible so I was really happy to be a part of so many this season including The Apartment, The Blogger Hangout, The Grooming Room and more! Currently, I value fashion week as a time to be able to hangout with other people who have similar interests to mine, girls who inspire me and girls who I look up to.

I find it quite hard to express myself in writing, I end up reading over what I have written countless number of times, trying to proof read and make sure I'm not rambling nor sounding ungrateful. As one of my New Year's resolutions was to try and be more personal on my blog I wanted to spill my thoughts into this post in the hope that maybe one of you will relate and I can clear my mind.

[Photos by Comb at The Apartment]